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Improving the Mobile Shopping experience for a South Indian E-Commerce Company

The Client

The client, based out of the South Indian City of Bengaluru is an Online Shopping Company primarily dealing in Men's, Women's and Kid's Fashion Apparels. Their motto is to achieve the highest level of 'Customer Satisfaction' by offering a cutting edge E-Commerce platform along with a highly experienced buying team, agile warehouse systems and state-of-the-art customer care center.

The Userbase

Users from all over the world.

The Challenge

The client was finding it difficult to sell their apparels through brick and mortar stores. This also made it very difficult for the client to attract new customers. Their goal was to expand their business operations by making it easier for the customers to have a smooth shopping experience.

For the solution to be beneficial, it needed to provide superior user experience to all the customers. The client, however, lacked the technical expertise and bandwidth for designing and developing a mobile and a web-based application. CodeScribo was approached to offer a simple and intuitive user interface on mobile and the web that enabled the customers to obtain the services they required in a few clicks.

The Solution

Our team at CodeScribo started with a detailed study of the various challenges the client was facing at the time. After a detailed analysis and research of mobile and web applications providing similar functionality, we presented the client with our findings. This helped us finalize the scope of development and the project milestones. We were then able to develop both the web and mobile applications with timely discussions on the status and deliverables with the client.

The mobile and web applications have been designed and developed with a simple user interface (UI), utilizing easy to read fonts, colors, and straightforward functionalities, enabling the customers to avail the various services with ease.

Technologies Used

  • Client - Framework Android Studio, Xcode iOS

  • Languages – Java (Android), swift (IOS)

  • PLATFORM – Laravel (PHP)

The Payoff

  • The customer base increased by 50% after the launch of the brand-new web and mobile applications.
  • The client was able to register a 30-40% increase in sale of their products online.
  • With the new web and mobile applications, the client was now able to offer the following:
    • Broader selection of products
    • Superior buying experience
    • On-time delivery of products
    • Quick resolution of any concerns

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