The Client

A 21 year old Tamil Nadu based furniture business group.

The Userbase

External and Internal stake holders of the company.

The Challenge

Furniture was the primary business of this group. Since 1999 the business was run traditionally by the founders. Intergrating Information Technnology into the business by bringing together the experience of the founders and the skills of their next generation without disrupting the business was the main obstacle. Time was another hindrance since the economic situation during COVID was far from good for business.

The Solution

Our team had to showcase their previous experience in the seamless transition of family businesses into tech savvy ventures without compromising on values.The Website was developed in accordance with client requirement. Branding and Digital Marketing contracts from the client were sourced as a result of our customer-centric approach during web app development.

Technologies Used

• HTML, CSS, JavaScript (Frontend)

• PHP (Backend)

Methodology Used

• SWOT Analysis and Time and motion study.

The Payoff

• The business has seen an uptick in enquiries by an average of 150% month-on-month for 2 months post their online foray.
• The rise in business has significanlty contributed to the group's cash flow during the current COVID pandemic.